"The content is fun. It's a quick read and it's enjoyable for anyone who enjoys history of the Twin Cities. . .The photographs alone are worth the price of the book."
--Tim Moore, former Operations Manager, WWTC-1280 Radio
"One of the best books I've ever read on the subject of broadcast history. Much funnier to read about it now than it was to live through it then!"
--Arne Fogel, broadcaster, musician, historian and former WWTC-1280 personality
". . .the insider author brings to life colorful radio personalities and shares humorous tales from the station's wildly erratic years of 'creating fun and taking chances.'"
--Minnesota History, the Quarterly of the Minnesota Historical Society, Spring, 2000
"MUST READING!!! . . .Even if you don't live in the Twin Cities most in radio can relate to what (author Jeff R. Lonto) tells."
--Bill Danning, radio historian, Oldiesloon.com
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STUDIO Z-7 PUBLISHING
813 MARSHALL STREET NE
MINNEAPOLIS, MN 55413-1816
FIASCO AT 1280
The Rise and Hard Fall of a Twin Cities Radio Station
by Jeff R. Lonto ISBN: 0-9660213-4-7, 5.5 x 8.5", 234 pages, illustrated
New price $4.95.Jeff Lonto's 1998 book "Fiasco At 1280" recounts the ups and downs, the unbelievable anecdotes and the crazy, behind-the scenes rivalries and liaisons that powered "The Little Station That Could (but usually didn't)" through over 60 years of the Golden Era of radio history. It's a vivid, often hilarious account of a broadcasting entity so fraught with misdirection, wars of ego and plain bad luck, the station's occasional triumphs seem all the more remarkable.
"I was able to pick up this book and get a really unique lesson on what WWTC had been through in its many variations."
--John Hunt, former General Manager, AM 1280 The Patriot
"It's fascinating reading if you're curious about Twin Cities radio and in the bigger picture, just about radio in general."
--Tim Russell, WCCO Radio, Minneapolis-St. Paul